Arriving exclusively at Selfridges, the prestigious London department store renowned throughout the world, Jamil of soOud.
The exclusive packaging was created and curated by Alessio Avventuroso, Partner and Managing Director of Agenzia del Contemporaneo.
Available for the first time in a 100ml flacon, which shades from mirrored and semi-transparent silver to the shiny black that includes the stopper, where the silvered reflections give glimpses of the precious juice. The flacon is contained in a case that elegantly protects it like a small book, extolling its refined beauty.
The installation and the setting are visually curated by Cristiano Seganfreddo (Founder and Creative Director of Agenzia del Contemporaneo).
